viewmaster

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**View-Master** is the trademark name of a line of special-format [|stereoscopes] and corresponding View-Master "reels", which are thin cardboard disks containing seven [|stereoscopic 3-D] pairs of small color photographs on film. The View-Master system was introduced in 1939, four years after the advent of [|Kodachrome] color film made the use of small high-quality photographic color images practical. Tourist attraction and travel views predominated in View-Master's early lists of available reels, most of which were meant to be interesting to users of all ages. In February 2015, Mattel announced a collaboration with [|Google] to produce a new iteration of View-Master based on [|virtual reality] using [|smartphones]. The new View-Master is an implementation of the [|Google Cardboard] VR platform, and is accompanied by a [|mobile app] that was built using its [|SDK]. Content is displayed on a smartphone screen; the phone itself is inserted into the back of the unit.

https://en.wikipedia.org/wiki/View-Master

Essay
Viewmaster in the 1960s

Viewmaster in 2016

Why I'm keen - a fond childhood toy, technically simple, can be reimagined with current technology.

Although this is marketed as a kid's toy, many VR enthusiasts found that it was [|one of the best] Google Cardboard-based plastic mounts on the market. - http://www.theverge.com/2016/2/15/10994658/mattel-vr-view-master-dlx-upgrade

Elsewhere on the Web
http://www.theverge.com/2016/2/15/10994658/mattel-vr-view-master-dlx-upgrade

Wikipedia https://en.wikipedia.org/wiki/View-Master

Artwork
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Embedded Tweets
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